Organizations often spend months and yes even years crafting carefully worded and calculated new vision mission statements in the hope of trying to artificially ignite new passions and streamline a new focus on core products and services. Yet most of these same organizations often ignore the simple goals of hiring the right individuals and what message their public image and help wanted ads actually convey about your organization.
A company focused on hiring self-motivated, professional, and passionate advocates for your products or services via clearly worded website and social media postings expressing this goal combined with professionally written job ads should require far less time and resources invested compared to crafting the “perfect mission statement” to place on a shirt or sign in the lunch room. Editor Spin: A singular mission statement for all Meals on Wheels organizations to unilaterally adopt would seem to be the best and most efficient way to raise public awareness of the critical services provided nationwide.
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